Three Ways Social Networking Leads To Better Business

By Scott Hebner, Social Solutions Vice President, IBM   Are you networking? Have you tweeted something or updated your LinkedIn status this week? Liked or shared something on Facebook or Instagram this week? More importantly, are you using social networking to learn, gain knowledge, engage with experts on what interests you? Are you sharing your […]

How to use word of mouth to enhance your reputation

By Alan Bell When people think of referral marketing, networking is usually the first thing that pops into their minds. Going to events, working the room, telling everyone about how wonderful their product or service is and coming away with lots of business cards are considered the measures of success. However, this is misinformed and […]